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Founding 100 Days

May 2026 – late June 2026

The studio's first arc. How Sandcastle Labs got built: the marketing site, the brand voice, the Chronicler pipeline. Drawn primarily from past work, intentionally so. The catalogue needs depth before forward content kicks in.

Ending question

What does an agent-native studio actually look like once it has finished building itself?

This arc closes when this question is answered honestly. Until then, every post in it is one step toward the answer.

Posts in this arc (3)

  1. 01

    Why a solo studio built an AI-assisted publishing pipeline to share what it is learning, and the human edit gate that keeps it honest.

  2. 02

    What shipped in week one of sandcastlelabs.ai: aurora hero, mobile nav, brand tokens, PostHog A/B. And the parts we left visibly unfinished on purpose.

  3. 03

    Site V1 shipped, the chronicle published its first five posts, and Beacon hit v1.0.0 in a three-day agent-fleet build. The first monthly letter from Sandcastle Labs.

Series in this arc